Unleashing the Power of Creator Marketing

Unleashing the Power of Creator Marketing: Key Insights from the Ad Age Creator Summit 2023

The Ad Age Creator Summit 2023 brought together marketing experts, influencers, and industry leaders to talk about the newest trends and best practices in creator marketing. The jam-packed agenda included highlights such as: the role of AI in…

10 Takeaways from Mediapost CPG Insider Summit

Linqia was on site last week at Mediapost’s CPG Brand Insider Summit for a fun three days of action and insights with brand, agency and platform leaders across the CPG industry. We heard from Danone on their breakthrough nepo babies campaign,…
5 Takeaways from TikTok Partner Day

TikTok’s Creative Partner Day

Did you know that TikTok has over 1 billion users worldwide, with 150 million of them in the US alone? Linqia is an official TikTok Marketing Partner, and as our recent data release shows, the number of TikTok campaigns executed by Linqia partners…
March 2023 Influencer Roundup_LinkedIn_Blog

What’s new in influencer marketing March

 Top News and Stories. Below are Linqia’s favorite stories shaping our industry.  TikTok TikTok grilled by US lawmakers during congressional hearing TLDR: TikTok CEO Shou Zi Chew testified before Congress as they showered him with…
February Influencer Marketing RoundUp 2023Linqia 2023

February 2023 Influencer Roundup

 Top News and Stories. Below are Linqia’s favorite stories shaping our industry.  Twitter Twitter will share ad revenue with creators, but only those who pay for Twitter Blue TLDR: Ad revenue-sharing is new for Twitter, and will…
January Influencer Marketing RoundUp 2023

January 2023 Influencer Roundup

Top News and Stories. Below are Linqia’s favorite stories shaping our industry.    Instagram Chief Outlines Key Areas of Focus for the App in 2023 TLDR: Instagram chief Adam Mosseri outlined three key priorities for 2023…

The 2022 Marketing Calendar: A Quick Inspiration Guide for Influencer Campaigns

The 2022 Marketing Calendar: A Quick Inspiration Guide for Influencer Campaigns By Sarah Fruy, VP of Marketing It’s never too late to plan ahead.  As marketers, particularly in the always-on influencer marketing space, it often feels like…

What Instagram Guides Means for Influencer Marketing?

What Instagram Guides Means for Influencer Marketing? By Keith Bendes, Head of Brand Partnerships Instagram recently announced its latest feature - Guides. It has big implications for brands and the influencer marketing industry in general.  What…

What’s Trending on Instagram and TikTok?! (November 30)

Want to receive this roundup via email when we release it? Know a colleague who would love this digest? Sign up here! Welcome to our weekly 'What’s Trending?!' roundup which covers the latest trends across Instagram, TikTok, Facebook, and…

What’s Trending on Instagram and TikTok?! (November 9)

Want to receive this roundup via email when we release it? Know a colleague who would love this digest? Sign up here! Welcome to our weekly 'What’s Trending?!' roundup which covers the latest trends across Instagram, TikTok, Facebook, and…

What’s Trending on Instagram and TikTok?! (October 26)

Want to receive this roundup via email when we release it? Know a colleague who would love this digest? Sign up here! Welcome to our weekly 'What’s Trending?!' roundup which covers the latest trends across Instagram, TikTok, Facebook, and…

What’s Trending on Instagram and TikTok? (October 12)

Want to receive this roundup via email when we release it? Know a colleague who would love this digest? Sign up here! Welcome to our weekly 'What’s Trending?!' roundup which covers the latest trends across Instagram, TikTok, Facebook, and…