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265

How Celestial Seasonings Tea Runs Influencer Marketing

Influencer marketing isn’t just a trend, according to Altimeter Research it is now “an integral part of any digital media plan”. Marketers are spending more and more on influencer marketing, but it’s hard to sometimes know if you’re setting up and leveraging influencer in the right way. Watch our new webinar featuring Yolanda Youts, Director […]

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New Altimeter Industry Report Recommends Brands Spend 25 Percent of Digital Budgets on Influencer Marketing

Sponsored by Linqia, Report Provides Tools and Tips for Brands and Agencies to Successfully Run Modern Influencer Marketing Strategy SAN FRANCISCO, MAY 29, 2019 – “The Power of Influence” report, an overview on the state of influencer marketing from research firm Altimeter, recommends brands spend 25 percent of digital marketing budgets on influencer marketing, an […]

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6 Key Drivers for Next-Gen Influencer Marketing

Analyst Firm Says Dedicate 25% of Your Digital Spend to Influencer Marketing! Altimeter, the leading social media analyst firm, partnered with Linqia to speak with industry leaders, including McDonald’s and Celestial Seasonings Tea, to determine the best way marketers should implement influencer marketing in their digital strategies. In the new report, The Power of Influence, […]

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Social Media Week 2019 – Living in an Influencer World

By 2020, influencer marketing is expected to catapult itself to a $10 billion industry, solidifying its place as a fundamental and strategic component of every brand’s media mix. But just because everyone’s doing it, doesn’t mean they’re doing it right. 76% of marketers still cite measurement and ROI as their top challenge with this ever-growing […]

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Game of Thrones

Linqia is the leader in influencer marketing. We uncover the right influencers for your campaign, qualify their created content to run on organic and paid channels, and guarantee the results of every program – based on the metrics that matter most to you. Speak with our experts to learn how to attack your influencer marketing […]