Linqia Named Finalist in 2017 Content Marketing Awards for Influencer Marketing

We are proud to announce that Linqia has been named a finalist in the 2017 Content Marketing Awards in the Best Use of Influencer Marketing category.

The Content Marketing Awards are presented and owned by the Content Marketing Institute to recognize and award the best content marketing projects, agencies and marketers in the industry each year. The 2017 Content Marketing Awards included 93 categories recognizing all aspects of content marketing, from strategy to distribution and from design to editorial. The Content Marketing Awards program is the leading international awards program for corporate content creation and distribution.

Linqia and Dorot were named finalists in the following category:

Finalist for Best Use of Influencer Marketing (with brand partner Dorot): Dorot wanted to raise awareness around its unique product offering – frozen, pre-measured cubes of various herbs – using influencer marketing. Linqia’s influencers created over 2,100 pieces of original content including personal stories, photos, recipes, and videos. The program was so successful that it inspired nearly 44,000 online engagements and drove a 15% sales lift across measured channels.

To learn more about this award-winning influencer marketing program, read our Dorot customer case study.

April did not disappoint in the world of influencer marketing and the creator economy.