We are so excited to announce that Linqia has been named a finalist in the 2018 Digiday Technology Awards in the Best Influencer Marketing Platform category.
The Digiday Technology Awards recognizes technology platforms that are bringing efficiency, effectiveness and creativity to media and marketing. The awards span solutions for brands, agencies and publishers, honoring industry leading work that has been delivered for the technology company’s clients.
Linqia was named a finalist for Best Influencer Marketing Platform of 2018 for its work with Pop & Cook at Walmart. In order to be considered, each vendor was asked to submit a case study showcasing how the platform or technology was used by a client in order to drive tangible business value and ROI.
As a direct result of their Linqia influencer marketing program, Pop & Cook was able to drive a 13% average sales lift across all 4 product varieties carried at Walmart, and a 17.2% increase for cilantro. To learn more about this award-winning influencer marketing program, read our Pop & Cook customer case study.
This years winner’s will be announced on September 5, 2018 via Facebook Live from their partner Edelman’s offices in New York.