Linqia Named Finalist in Three Categories for the 2026 Digiday Content Marketing Awards
San Francisco, CA, June 2026. Linqia, the leading independent influencer marketing agency in the US, has been recognized as a finalist in three categories for the 2026 Digiday Content Marketing Awards. The nominations highlight Linqia’s ability to inspire consumer engagement at scale and drive full-funnel business results through creative, creator-led storytelling.
The Digiday Content Marketing Awards recognize campaigns creating interactive experiences and leaning on immersive storytelling to foster loyal audiences and build deeper connections. Linqia, alongside its brand partners, secured shortlist positions in the following categories:
Best Use of Creator Marketing: Linqia and Instacart’s “Summer of 1999:” This nostalgic, creator-driven campaign delivered full-funnel results by combining rich storytelling with performance-driven media strategies across Meta, TikTok, and YouTube. Utilizing 76 unique content assets and collaborations with prominent creators like @aww.sam and @aliciasicz, the campaign achieved standout performance metrics across all channels.
Best Use of Short-Form Video: Linqia and International Delight (Danone)’s “Building Brand with Creators:” This campaign empowered creators to lean into their distinct comedic voices while seamlessly integrating brand messaging. The highly engaging short-form videos successfully sparked widespread cultural conversations surrounding the demise of plain, unflavored coffee and superiority of International Delight.
Best Use of TikTok: Linqia and Noodles & Company’s “Hack TikTok Hack Culture:” This campaign drove excitement around Noodles & Company’s limited time dish, Chili Garlic Ramen. Linqia tapped into Gen Z “flavor chaser” creators on TikTok to position the dish as the ultimate, must-try ramen hack.
“Our recognition in three categories at the Digiday Content Marketing Awards proves that creator-led campaigns aren’t limited to influencer marketing awards categories,” says Finola Austin, VP, Creative & Client Strategy at Linqia. “Creators are shaping the future of creativity online and the future of how brands are connecting with consumers. We’re grateful to our partners at Danone, Instacart, and Noodles & Company for their partnership and trust—and for having the bravery to invest in bold, insight-driven, and creator-led ideas.”
The winners of the Digiday Content Marketing Awards will be announced by Digiday on June 30th. The full list of this year’s finalists can be viewed on Digiday’s official website.
About Linqia
Linqia is the leading independent influencer marketing agency in the US. While some influencer companies offer only project management software, and others operate as creative agencies, we leverage our proprietary AI-powered technology platform, Resonate, and an experienced strategic and creative team to create emotive, human-first campaigns for the brands that inspire and perform.
