Q.Digital Partners With Chevrolet to Highlight Vital Issues and “Authentic Voices” in the LGBTQ Community

The program marks Chevrolet’s most aggressive outreach campaign to the LGBTQ community and is also the single largest effort Q.Digital has produced with an advertiser since it was founded in 2008.

Q.Digital, the leading LGBTQ media company, has partnered with Chevrolet and influencer marketing platform Linqia on a series of documentaries and in-depth articles around leading LGBTQ issues in a program titled “Authentic Voices of Pride.”

Hosted on Q.Digital’s news and current events site LGBTQ Nation, the series will tackle some of the community’s most important issues, bringing context and information to LGBTQ people and their allies on these topics, while driving a conversation and contribution to create lasting change.

The program consists of both deeply researched editorial pieces and documentary-style interviews with celebrities, influencers, and everyday people from within the LGBTQ community around five different topics: Families, Drag as Activism, Sports and Inclusion, Homelessness, and Justice Reform. Additionally, Chevrolet is donating a total of $125,000 to five different charities, each linked to one of the themes explored in the series: Family Equality, Black Queer Town Hall, Athlete Ally, Ruth Ellis Center and Lambda Legal.

The program is the single largest effort Q.Digital has produced with an advertiser since it was founded in 2008. It also marks Chevrolet’s most aggressive outreach campaign to the LGBTQ community.

“At Chevrolet we have a history of leading and supporting initiatives that promote inclusion and diversity. With this latest LGBTQ+ focused partnership, we are building on that history and reinforcing Chevy’s commitment to driving substantive cultural progress,” says Steven Majoros, Vice President, Chevrolet Marketing. “Authentic Voices of Pride highlights the stories, struggles, and triumphs of LGBTQ+ individuals to continue to be a driver for societal change and progress.”

The series launched on September 8 with a focus on LGBTQ Families, featuring interviews with Lance Bass and Stacey Stevenson, the Chief Executive Officer of Family Equality, the non-profit dedicated to the advancement of legal and lived equality for LGBTQ families, and the charity that will receive the first grant donation from Chevrolet.

The series will raise awareness around the unique set of challenges that LGBTQ people face when it comes to raising families, while highlighting that the bond of their love is always stronger than any obstacles that stand in their way.

“I’m thrilled that LGBTQ Nation continues to be the first place to turn for both public figures and brands that want to reach our community,” says Q.Digital CEO Scott Gatz. “I’m always proud of the quality content that our journalists produce, but they’ve managed to reach new heights on this project through their thoughtful, in-depth coverage of these vital topics.”

Visit http://www.lgbtqnation.com/authentic-voices-of-pride for the first topic: families. New topics launch every three weeks throughout Fall 2021.

ABOUT Q.Digital

Q.Digital is a fast-growing media company targeting the LGBTQ community. It operates GayCities, the location-based social network that helps people uncover the best of what’s happening everywhere, Queerty, the entertainment site that’s “free of an agenda, except that gay one,” INTO, a multicultural culture site focused on a Gen-Z audience, and LGBTQ Nation, the world’s most-followed LGBTQ site with more than 1.6 million Facebook fans. Together the media sites reach over seven million consumers each month, making it the first stop for advertisers looking to reach a valuable, highly targeted audience.
Q.Digital is LGBTQ owned and operated and is an NGLCC certified LGBTBE (LGBT Business Enterprise) and is listed on the ANA’s Diverse Supplier list as a certified LGBTQ owned Media Publisher.