In Episode 3 of the Linqia Live Expert Series, Co-Founder of Linqia, Maria Sipka, sits down to have a conversation with the VP of Marketing at Wente Vineyards, Lisa Kalfus. Watch the episode to hear Lisa explain how her marketing team at Wente quickly adjusted campaign messaging and created new initiatives rapidly in this ever-changing world!
Influencer marketing has an interesting benefit that many brands aren’t leveraging: message testing. The
