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23 search results for: case studies

14

How Influencers Improve Content Marketing

New survey reveals that 86% of marketers use influencer marketing to fuel their content marketing strategies, 57% say it performs better than brand-created assets SAN FRANCISCO, CA (PRWEB) APRIL 5, 2017 – Linqia, the first performance-based influencer marketing platform, today released the results of The Value of Influencer Content 2017, a survey designed to better understand how B2C […]

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How to Create a Killer Influencer Marketing RFP

This article originally appeared on Business 2 Community. Influencer marketing is not a passing fad – According to Gartner Research, 35% of marketers use it today and another 28% plan to launch influencer marketing programs in the next year. As a result, brands and agencies are increasingly looking to partner with influencer marketing vendors that […]

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Linqia Named 2016 OMMA Award Finalist in Two Categories

We are proud to announce Linqia has been named a 2016 MediaPost OMMA Awards Finalist in two categories – 1) Online Advertising Creativity: User-Generated Content; and 2) Online Marketing: Hispanic Marketing Campaign. The OMMA Awards is an annual awards event that honors the best campaigns in Online Marketing Media and Advertising (OMMA) by agencies and […]

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NBC

NBC drove 36.2M potential impressions, resulting in 3.7x more engagement for TV Everywhere

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Linqia & Thymes Named Finalists for 2016 Content Marketing Awards

We are proud to announce Linqia has been named a finalist in the Most Effective/Measurable Campaign category at the 2016 Digiday Content Marketing Awards! The Digiday Content Marketing Awards is an annual awards event honoring partners and brands who display excellence in content marketing. The Most Effective/Measurable Campaign Award recognizes “creative work that has produced […]

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Celebrating 2 Years of NIL

🎉🏀  Anniversary of NIL: Celebrating 2 Years of Change for NIL athletes! 🎉🏈 It’s been two years since the NCAA changed the rules on name, image, and likeness (NIL), allowing college athletes to profit off their own brands. In that time, we’ve seen a sea change in the college sports landscape, as athletes have begun […]